Festival of the Future

CALIFORNIA DREAMS - coming Fall 2012 – Silicon Valley

The start of 2011 sees California embark on an ambitious PR campaign to re-brand itself in effort to boldly go where no state has gone before, declaring the coming Decade of the Future and claiming the title, State of the Future. The zeitgeist-defining move catalyzes the popular imagination with an unprecedented solidarity and a singular vision of unity: a healthy, creative and prosperous future for CA, the nation, and humanity. The centerpiece: Festival of the Future – an annual celebration capturing the spirit of a New Future Age, one driven by foresight, innovation, sustainable solutions and proactive synergies.

What is the future of California? America? The planet as a whole? What type of world do we want? What legacy will we leave our children? Festival of the Future is an exciting new special event that embraces the full spectrum of those things that concern the world that we live in and the future we will create together.

California Dreaming…

Festival of the Future is a visionary exposition for firing the futurist imagination and serving as a cultural icon on which Californian’s and people from all over the world can fix their hopes for peace, prosperity and longevity. It will be a celebration where great ideas can be broadly promoted, proclaiming the arrival of a renewed future for California and beyond.

Festival of the Future provides an open forum for California to show off its most crowning achievements and innovative minds. As an integrated showcase of cutting-edge media, entertainment, design, industry, and technology, it will be a fast-moving vehicle that touts California’s many accomplishments as well as a barometer of its optimism about the future.

As a cultural phenomenon that can play a significant role in shaping California’s and America’s global identity, Festival of the Future has the ability to excite the imagination, instill national pride, and stimulate the senses of people far and wide. As part of this process, we will make a simple yet powerful declaration that depicts our collective aspirations for the “place we call home.” A declaration that states: “California is recognized worldwide for its inventive spirit, its vibrant economy and its outstanding quality of life.”

Putting all of the state’s brainpower to work, Festival of the Future offers a dynamic platform for communicating California’s innovation and America’s ingenuity. As a stage on which human achievements are celebrated through imagination, wonders of enterprise, and concepts of a future that promise new and exciting benefits for all, Festival of the Future is an experience that will instill a new sense of belief and pride in California’s ability to shape a world that offers hope to people everywhere in the world.

It’s still a dream state. In fact, the pioneering megastate that gave us microchips, freeways, blue jeans, tax revolts, extreme sports, energy efficiency, health clubs, Google searches, Craigslist, iPhones and the Hollywood vision of success is still the cutting edge of the American future — economically, environmentally, demographically, culturally and maybe politically. It’s the greenest and most diverse state, the most globalized in general and most Asia-oriented in particular at a time when the world is heading in all those directions. It’s also an unparalleled engine of innovation, the mecca of high tech, biotech and now clean tech. In 2008, California’s wipeout economy attracted more venture capital than the rest of the nation combined. Somehow its supposedly hostile business climate has nurtured Google, Apple, Hewlett-Packard, Facebook, Twitter, Disney, Cisco, Intel, eBay, YouTube, MySpace, the Gap and countless other companies that drive the way we live.

Why California is Still America’s Future by Michael Grunwald, TIME

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Breaking News

FESTIVAL OF THE FUTURE has just won the most popular vote category in the Institute for the Future’s California Dreams contest. On May 3rd, Mark Riva, along with four other contestants, will make a live presentation at IFTF in Palo Alto for the prestigious $3,000 Roy Amara Prize for Participatory Foresight.

More information coming very soon!

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Anticipating Worlds Fair 2020 SF Bay

FESTIVAL OF THE FUTURE draws inspiration from The World Exposition (Expo), also known as a World’s Fair, one of the world’s oldest international events and the largest gathering of people on the planet.  The last North American World’s Fair was The 1984 Louisiana World Exposition held in New Orleans, Louisiana 100 years after the city’s earlier World’s Fair, the World Cotton Centennial in 1884.

2020 is the next open slot available for an international exposition of the larger scale. As of December 2010, Silicon Valley seems to be the farthest along to put forth a bid since it has the support of former Governor Schwarzenegger. As a technology and creative capitol of the world with a diverse population, the region is ideal for a world celebration on the scale of a 2020 World’s Fair. Should the bid win – the Bureau of International Expositions (BIE) will pick the winner at the end of 2012 – the world will be coming to Moffett Field, specifically to approximately 450 acres of the NASA-owned property in Mountain View, literally next door to Google Inc.

If successful, World Expo 2020 would be California’s first time to host the event since 1940. One wrinkle, however is that the US withdrew from the BIE in 2004 because of unpaid dues. It will take an act of Congress and a $33,000 check to get back in. The Bay Area Council, which has pushed for the expo bid, is currently working with Congressional representatives and the U.S. State Department to reinstate the U.S. as a contributing member.

Sean Randolph, president and CEO of the Bay Area Council Economic Institute, is the author of the economic impact study which concluded that international harmony aside, state and local coffers could see a $440 million boost in tax revenue from the event. The exposition could also spur improvements to local transportation and other infrastructure, too. It would take upward of $1 billion to pay for the expo, for costs ranging from the construction of pavilions to security, entertainment and staffing but with 25 million expected visitors, ticket sales would more than cover that, organizers said.

Links

Recent Expos

Expo 2010 was China’s first world’s fair held in Shanghai from May 1st to October 31 2010. The theme “Better City, Better Life” focused on urban and environmental themes. It was the largest expo in history, eclipsing the area of the 1904 Louisiana Purchase Exposition in St. Louis, Missouri, USA. Nearly 200 countries participated, one of many world’s fair records. This Expo was the impetus for the Bay Area’s bid effort after a local delegation traveled to China to see it.

Expo 2012 will be held in Yeosu, South Korea. It will be a smaller “recognized” exposition lasting just three months. Yeosu beat out competitors Tangier, Morocco and Wroclaw, Poland.

Expo 2015 will be in Milan, Spain and Expo 2017 will most likely to be held in Belgium or Kazakhstan.

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More information coming soon to the forthcoming Festival of the Future.com

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The Future Lounge is the forward-thinking lifestyle portal and open innovation space for people playing a critical role in shaping tomorrow's world. A departure oasis where convivial lounging meets interactive exchange, The Future Lounge provides an experiential outpost that makes the serious enterprise of futurism fashionable. Complete with friendly staff, full-service bar, library, theater and mind-expanding menu of world-changing trends, topics and ideas, we bring the future to the people and in the process help them help themselves.